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1 анонсирование продукта
SAP.tech. product announcementУниверсальный русско-английский словарь > анонсирование продукта
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2 извещение о появлении товара
Advertising: product announcementУниверсальный русско-английский словарь > извещение о появлении товара
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3 многотоварное объявление
Advertising: multiple product announcementУниверсальный русско-английский словарь > многотоварное объявление
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4 объявление о товаре
Advertising: product announcementУниверсальный русско-английский словарь > объявление о товаре
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5 сообщение о появлении товара
Advertising: product announcementУниверсальный русско-английский словарь > сообщение о появлении товара
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6 aviso
m.1 warning (advertencia, amenaza).andar sobre aviso to be on the alertestar sobre aviso to be forewarnedponer sobre aviso a alguien to warn somebody¡que te sirva de aviso! let that be a warning to you!aviso de bomba bomb warning2 notice.hasta nuevo aviso until further noticellegó sin previo aviso he arrived without warningúltimo aviso para los pasajeros del vuelo IB 257 last call for passengers of flight IB 2573 advertisement, advert. ( Latin American Spanish)4 ad, commercial, advertisement, advert.pres.indicat.1st person singular (yo) present indicative of spanish verb: avisar.* * *1 (información) notice2 (advertencia) warning\andar/estar sobre aviso (estar atento) to be on the alert, keep one's eyes open 2 (estar enterado) to know what's going on, be in on it 3 (estar avisado) to have been warnedhasta nuevo aviso until further noticemandar aviso to send wordponer sobre aviso to forewarnsin previo aviso without prior notice* * *noun m.1) notice2) warning* * *SM1) (=notificación) noticerecibimos un aviso por escrito — we received written notice o notice in writing
Aviso: cerrado el lunes — Notice: closed Mondays
sin previo aviso — without warning o notice
dar aviso a algn de algo — to notify o inform sb of sth
2) (=advertencia) warning3) (Com, Econ) demand notesegún (su) aviso — as per order, as ordered
4) (Inform) prompt5) esp LAm (Com) advertisementaviso mural — poster, wall poster
avisos limitados — Col classified advertisements
* * *1)a) ( notificación) noticedio aviso a la policía — he notified o informed the police
último aviso para los pasajeros... — last call for passengers...
b) ( advertencia) warningsobre aviso: estás sobre aviso you've been warned; me puso sobre aviso de lo que ocurriría — he warned me what would happen
c) (Cin, Teatr) belld) (Taur) warning2) (AmL) (anuncio, cartel) advertisement, ad•* * *= word of caution, announcement, notice, reminder notice, warning, word of warning, follow-up, reminder, cautionary note, cautionary word, alert, heads up, wake-up call.Ex. Finally a word of caution: do not expect too much.Ex. Printed current awareness bulletins may be produced from similar facilities to those in above, except that here the announcement will relate only to newly added items.Ex. Notices may be useful in this context for the user who wishes to familiarise himself with the workings of the catalogue before approaching a terminal.Ex. The circulation staff also looks after overdues -- sending out reminder notices, making follow-up telephone calls, etc..Ex. No, he was not one to take off like a deer at the first warning of certain dangers.Ex. One word of warning before starting: products, concepts, applications of information technology are currently in a state of rapid evolution.Ex. The circulation staff also looks after overdues -- sending out reminder notices, making follow-up telephone calls, etc..Ex. A constant reminder that, these days, retrospective bibliography and technology are hand in hand is the realization that all of the items listed in both Pollard and Redgrave and Wing are available to purchase in microform editions.Ex. The different standards involved are described with cautionary notes on their limitations and the balance between standardisation and innovation.Ex. The article 'A few cautionary words about electronic publishing' argues that advances in microform technology have obviously fallen far behind their potential.Ex. The author reviews a number of Web sites that offer product warnings and business scam alerts.Ex. The article is entitled ' Heads up: confronting the selection and access issues of electronic journals'.Ex. These incidents should serve as a wake-up call for libraries planning a move.----* aviso de advertencia = warning label.* aviso de encuadernación = binding trigger.* aviso de vencimiento = overdue notice.* aviso para los aviadores = NOTAM (Notice for Airmen).* casi sin previo aviso = without much notice.* dar un aviso = make + warning.* hasta nuevo aviso = until further notice.* luz de aviso = warning light.* mensaje de aviso = warning message.* piloto de aviso = warning light.* poner sobre aviso = alert to.* poner una señal de aviso = post + a warning, post + a warning sign.* señal de aviso = early warning signal, warning sign, warning signal.* señal de aviso de incendio = fire warning.* sin aviso previo = without warning.* sin previo aviso = unannounced, without warning, without notice, without prior notice, without prior notification, on spec, at the drop of a hat, without (any) further notice.* sistema de aviso de reclamaciones = claims warning system.* temporizador de aviso = egg timer.* * *1)a) ( notificación) noticedio aviso a la policía — he notified o informed the police
último aviso para los pasajeros... — last call for passengers...
b) ( advertencia) warningsobre aviso: estás sobre aviso you've been warned; me puso sobre aviso de lo que ocurriría — he warned me what would happen
c) (Cin, Teatr) belld) (Taur) warning2) (AmL) (anuncio, cartel) advertisement, ad•* * *= word of caution, announcement, notice, reminder notice, warning, word of warning, follow-up, reminder, cautionary note, cautionary word, alert, heads up, wake-up call.Ex: Finally a word of caution: do not expect too much.
Ex: Printed current awareness bulletins may be produced from similar facilities to those in above, except that here the announcement will relate only to newly added items.Ex: Notices may be useful in this context for the user who wishes to familiarise himself with the workings of the catalogue before approaching a terminal.Ex: The circulation staff also looks after overdues -- sending out reminder notices, making follow-up telephone calls, etc..Ex: No, he was not one to take off like a deer at the first warning of certain dangers.Ex: One word of warning before starting: products, concepts, applications of information technology are currently in a state of rapid evolution.Ex: The circulation staff also looks after overdues -- sending out reminder notices, making follow-up telephone calls, etc..Ex: A constant reminder that, these days, retrospective bibliography and technology are hand in hand is the realization that all of the items listed in both Pollard and Redgrave and Wing are available to purchase in microform editions.Ex: The different standards involved are described with cautionary notes on their limitations and the balance between standardisation and innovation.Ex: The article 'A few cautionary words about electronic publishing' argues that advances in microform technology have obviously fallen far behind their potential.Ex: The author reviews a number of Web sites that offer product warnings and business scam alerts.Ex: The article is entitled ' Heads up: confronting the selection and access issues of electronic journals'.Ex: These incidents should serve as a wake-up call for libraries planning a move.* aviso de advertencia = warning label.* aviso de encuadernación = binding trigger.* aviso de vencimiento = overdue notice.* aviso para los aviadores = NOTAM (Notice for Airmen).* casi sin previo aviso = without much notice.* dar un aviso = make + warning.* hasta nuevo aviso = until further notice.* luz de aviso = warning light.* mensaje de aviso = warning message.* piloto de aviso = warning light.* poner sobre aviso = alert to.* poner una señal de aviso = post + a warning, post + a warning sign.* señal de aviso = early warning signal, warning sign, warning signal.* señal de aviso de incendio = fire warning.* sin aviso previo = without warning.* sin previo aviso = unannounced, without warning, without notice, without prior notice, without prior notification, on spec, at the drop of a hat, without (any) further notice.* sistema de aviso de reclamaciones = claims warning system.* temporizador de aviso = egg timer.* * *A1 (notificación) notice[ S ] aviso al público notice to the public, public noticealguien dio aviso a la policía someone notified o informed the police, someone reported it to the policellegó sin previo aviso he arrived without prior warning o unexpectedly o out of the bluehasta nuevo aviso until further noticeúltimo aviso para los pasajeros … last call for passengers …2 (advertencia) warningsobre aviso: estás sobre aviso you've been warnedme puso sobre aviso de lo que ocurriría he warned me what would happen4 ( Taur) warningCompuesto:remittance adviceCompuestos:classified advertisementdeath notice● aviso oportuno or de ocasión* * *
Del verbo avisar: ( conjugate avisar)
aviso es:
1ª persona singular (yo) presente indicativo
avisó es:
3ª persona singular (él/ella/usted) pretérito indicativo
Multiple Entries:
avisar
aviso
avisar ( conjugate avisar) verbo transitivoa) ( notificar):◊ ¿por qué no me avisaste que venías? why didn't you let me know you were coming?;
nos han avisado que… they've notified us that…
quedas or estás avisado you've been warned
verbo intransitivo:◊ llegó sin aviso she showed up without any prior warning o unexpectedly;
avísame cuando acabes let me know when you've finished;
aviso a algn de algo to let sb know about sth
aviso sustantivo masculino
1
( on signs) aviso al público notice to the public;◊ dio aviso a la policía he notified o informed the police;
sin previo aviso without prior warning;
último aviso para los pasajeros … last call for passengers …
◊ poner sobre aviso a algn to warn sbc) (Cin, Teatr) belld) (Taur) warning
2 (AmL) (anuncio, cartel) advertisement, ad
avisar verbo transitivo
1 (prevenir, advertir) to warn: ya te avisé, I told you so
2 (comunicar) to inform: cuando te decidas, avísame, let me know when you make up your mind
3 (llamar) to call for
avisar a la policía, to call the police
avisar al médico, to send for the doctor
aviso sustantivo masculino
1 notice
(advertencia) warning
(comunicado) note: no lo utilicen hasta nuevo aviso, don't use it until further notice
nos cortaron la luz sin previo aviso, they cut our electricity off without notice
♦ Locuciones: sobre aviso: no me ha cogido por sorpresa, estaba sobre aviso, I wasn't surprised, I had been warned/I was expecting it
' aviso' also found in these entries:
Spanish:
fulminante
- letrero
- recado
- recordatorio
- toque
- esquela
- este
- llegar
- ni
- poner
- previo
- señal
English:
advice
- caution
- forewarn
- further
- gale warning
- if
- notice
- notify
- pin up
- prompt
- reminder
- should
- warning
- warning sign
- advertisement
- commercial
- final
- small
* * *aviso nm1. [advertencia, amenaza] warning;andar sobre aviso to be on the alert;estar sobre aviso to be forewarned;poner sobre aviso a alguien to warn sb;¡que te sirva de aviso! let that be a warning to you!aviso de bomba bomb warning2. [notificación] notice;[en teatros, aeropuertos] call;hasta nuevo aviso until further notice;último aviso para los pasajeros del vuelo IB 257 last call for passengers for flight IB 257;sin previo aviso without notice;llegó sin previo aviso he arrived without warningCom aviso de vencimiento due-date reminder3. Taurom = warning to matador not to delay the kill any longer4. Am [anuncio] advertisement, advert;no te deja pasar un aviso she doesn't let you get a word in edgewaysaviso clasificado classified advertisement;aviso fúnebre death notice;aviso publicitario advertisement, advert* * *m1 ( comunicación) notice;hasta nuevo aviso until further notice;sin previo aviso without any notice o warning;último aviso AVIA final call;aviso de llamada por vibración TELEC vibration mode2 ( advertencia) warning;estar sobre aviso have been warned;poner a alguien sobre aviso give s.o. a warning, warn s.o.3 L.Am. ( anuncio) advertisement* * *aviso nm1) : notice2) : advertisement, ad3) advertencia: warning4)estar sobre aviso : to be on the alert* * *aviso n1. (advertencia) warning2. (anuncio) notice -
7 notificación
f.1 notification, notice, warning.2 notification, official notice.* * *1 notification\notificación judicial summons sing* * *SF notification* * *femenino (frml) notification (frml)* * *= announcement, notification, paper, alert, disclosure, statement, intimation, notice.Ex. Printed current awareness bulletins may be produced from similar facilities to those in above, except that here the announcement will relate only to newly added items.Ex. The search profile will only be modified periodically as the quality of the set of notifications output from the search drops to unacceptable levels.Ex. In May 1973 a paper was sent to all universities detailing the norms for university library accommodation, whereby the accommodation entitlements were further reduced to about one in five.Ex. The author reviews a number of Web sites that offer product warnings and business scam alerts.Ex. The patent abstract is a concise statement of the technical disclosure of the patent and must emphasize that which is new in the context of the invention.Ex. Statements conveying preferential relationships between terms indicate which terms are to be treated as equivalent to one another.Ex. These currents are better understood as intimations of postmodern populism.Ex. Notices may be useful in this context for the user who wishes to familiarise himself with the workings of the catalogue before approaching a terminal.----* notificación de demanda = notice of demand, notice of demand.* notificación oficial = official notification.* recibir notificación = receive + notice.* * *femenino (frml) notification (frml)* * *= announcement, notification, paper, alert, disclosure, statement, intimation, notice.Ex: Printed current awareness bulletins may be produced from similar facilities to those in above, except that here the announcement will relate only to newly added items.
Ex: The search profile will only be modified periodically as the quality of the set of notifications output from the search drops to unacceptable levels.Ex: In May 1973 a paper was sent to all universities detailing the norms for university library accommodation, whereby the accommodation entitlements were further reduced to about one in five.Ex: The author reviews a number of Web sites that offer product warnings and business scam alerts.Ex: The patent abstract is a concise statement of the technical disclosure of the patent and must emphasize that which is new in the context of the invention.Ex: Statements conveying preferential relationships between terms indicate which terms are to be treated as equivalent to one another.Ex: These currents are better understood as intimations of postmodern populism.Ex: Notices may be useful in this context for the user who wishes to familiarise himself with the workings of the catalogue before approaching a terminal.* notificación de demanda = notice of demand, notice of demand.* notificación oficial = official notification.* recibir notificación = receive + notice.* * *( frml)notification ( frml)* * *
notificación sustantivo femenino (frml) notification (frml)
notificación sustantivo femenino notification
' notificación' also found in these entries:
Spanish:
circular
- comunicación
- comunicada
- comunicado
- aviso
English:
advice
- notification
- quit
* * *notificación nfnotification* * *f notification* * * -
8 publicidad
f.1 publicity.dar publicidad a algo to publicize something2 advertising (commerce).publicidad directa direct mailingpublicidad subliminal subliminal advertising3 advertising material (folletos).4 commercial, ad, advertisement, promotional material.* * *1 (comercial) advertising2 (divulgación) publicity* * *noun f.* * *SF1) (Com) advertisingpublicidad de lanzamiento — advertising campaign to launch a product, advance publicity
2) (=divulgación) publicity* * *a) (de tema, suceso) publicityb) (Com, Marketing) advertising* * *= publicity material, publicity, advertising, sales pitch.Ex. Course brochure and prospectuses of course programmes, in addition to publicity materials, were acquired.Ex. The publicity adopted for the promotion of this type of documentation seems ill-suited to the purposes envisaged.Ex. Forms of outreach include advertising, leaflets, talks, radio and television spots and knocking on doors.Ex. The term 'commercial communications' covers all forms of advertising promoting products and services but not packaging and sales pitches by individual salesperson.----* agencia de publicidad = advertising agency.* anunciado en la publicidad = advertised [advertized, -USA].* campaña de publicidad = publicity campaign, press campaign.* dar publicidad = publicise [publicize, -USA], give + publicity.* directivo de agencia de publicidad = advertising executive.* evitar la publicidad = shun + the public eye, keep out of + the public eye.* fotografía de publicidad = advertising photography.* publicidad a través de la prensa = press advertising.* publicidad conjunta = joint publicity.* publicidad de la administración pública = public service announcement (PSA).* publicidad de organismo oficial = public service announcement (PSA).* publicidad televisiva = television advertising, TV advertising.* recibir publicidad = receive + publicity.* * *a) (de tema, suceso) publicityb) (Com, Marketing) advertising* * *= publicity material, publicity, advertising, sales pitch.Ex: Course brochure and prospectuses of course programmes, in addition to publicity materials, were acquired.
Ex: The publicity adopted for the promotion of this type of documentation seems ill-suited to the purposes envisaged.Ex: Forms of outreach include advertising, leaflets, talks, radio and television spots and knocking on doors.Ex: The term 'commercial communications' covers all forms of advertising promoting products and services but not packaging and sales pitches by individual salesperson.* agencia de publicidad = advertising agency.* anunciado en la publicidad = advertised [advertized, -USA].* campaña de publicidad = publicity campaign, press campaign.* dar publicidad = publicise [publicize, -USA], give + publicity.* directivo de agencia de publicidad = advertising executive.* evitar la publicidad = shun + the public eye, keep out of + the public eye.* fotografía de publicidad = advertising photography.* publicidad a través de la prensa = press advertising.* publicidad conjunta = joint publicity.* publicidad de la administración pública = public service announcement (PSA).* publicidad de organismo oficial = public service announcement (PSA).* publicidad televisiva = television advertising, TV advertising.* recibir publicidad = receive + publicity.* * *1 (de un tema, suceso) publicityse le ha dado mucha publicidad it has received a lot of publicityagencia de publicidad advertising agencyespacios de publicidad advertising spotsle están haciendo mucha publicidad al nuevo modelo they're advertising o ( colloq) plugging the new model a lothay demasiada publicidad en la tele there's too much advertising on TV, there are too many commercials o ( BrE) advertisements on TVCompuestos:skywritingbillboard advertising* * *
publicidad sustantivo femenino
b) (Com, Marketing) advertising;
publicidad sustantivo femenino
1 publicity
2 (propaganda) advertising
hacer publicidad, to advertise
3 (anuncios) advertisements pl ➣ Ver nota en publicity
' publicidad' also found in these entries:
Spanish:
activar
- agencia
- condicionar
- display
- subliminal
- tríptico
- agente
- cartel
English:
advertise
- advertising
- advertising agency
- counteract
- endorse
- endorsement
- focus
- hand-out
- hype
- publicity
- shun
- exposure
- widely
* * *publicidad nf1. [difusión] publicity;dar publicidad a algo to publicize sth;han preferido no dar publicidad al nombramiento they have chosen not to make the appointment public[en televisión] ads, commercials, Br adverts;una campaña de publicidad an advertising campaignpublicidad directa direct mailing;publicidad estática billboards;publicidad subliminal subliminal advertising3. [folletos] advertising material;no me gusta recibir publicidad por correo I don't like being sent junk mail* * *f1 ( divulgación) publicity2 COM advertising;hacer publicidad advertise;dar publicidad a algo publicize o advertise sth3 ( anuncios) advertisements pl* * *publicidad nf1) : publicity2) : advertising* * *1. (propaganda) advertising2. (anuncios) adverts3. (divulgación) publicity -
9 final
adj.final, end.punto final end pointf.final.m.1 end.a finales de at the end ofya verás como al final acepta she'll agree in the end, you'll seeal final de at the end ofal final del pasillo at the end of the corridorfinal feliz happy ending2 ending, bottom, end, finale.* * *► adjetivo1 (último) final, last1 end2 MÚSICA finale1 DEPORTE final\al final in the endal final del día at the end of the dayhasta el final until the endfinal de línea terminusfinal feliz happy ending* * *1. adj. 2. noun m.end, final* * *1.ADJ (=último) [momento, capítulo, resultado, decisión] final; [objetivo] ultimatejuicio 4), recta, punto 2)2. SM1) (=fin) [de ceremonia, vida, aventura, guerra] end; [de obra musical] finale•
al final — in the end•
al final de algo — at the end of sthel anuncio se realizó ayer al final de la reunión — the announcement was made yesterday at the end of the meeting
2) (=desenlace) [de película, libro] ending3)• a finales de — at the end of
3.SF (Dep) final•
cuartos de final — quarter-finals* * *I IImasculino endIIIestábamos al final de la cola — we were last in line (AmE) o (BrE) at the back of the queue
femenino (Dep)a) (en fútbol, tenis etc) finalpasar a la final — to go through to o make it to the final
b) finales femenino plural (en béisbol, baloncesto, fútbol americano) playoffs (pl)* * *I IImasculino endIIIestábamos al final de la cola — we were last in line (AmE) o (BrE) at the back of the queue
femenino (Dep)a) (en fútbol, tenis etc) finalpasar a la final — to go through to o make it to the final
b) finales femenino plural (en béisbol, baloncesto, fútbol americano) playoffs (pl)* * *final11 = completion, end, ending, finale, goodbye [good-bye], output stage, final.Ex: The time period between the completion of a cycle (e.g. at the end of a volume or a year) and the publication of the associated cumulative indexes should be as short as possible.
Ex: Scanning must start to the left of the bar codes and must continue past the right end.Ex: The teacher should not give away any details which would be best enjoyed when met for the first time in a full reading, such as twist in the plot, unexpected endings, and the like.Ex: The article 'Encore! Integrating children's literature as a prelude or finale to music experiences with young children' shows how teachers and library specialists can integrate children's literature about song, dance, or musical instruments in music classes.Ex: The article 'Books -- is it goodbye?' shows that while there was a sharp increase in fiction in Finland after the 2nd World War, the amount of fiction is now beginning to decline.Ex: To rephrase this in terms already used, they involve effort at the input stage in order to reduce effort at the output stage = Expresando esto con términos ya usados, suponen un esfuerzo en la etapa inicial con objeto de reducir el esfuerzo en la etapa final.Ex: A heavy reliance on midterms and finals were associated with lower teacher ratings across disciplines.* acercarse al final = draw to + an end, draw to + a close, come to + an end.* a final de cuentas = after all is said and done.* a finales de = by the end of, in the late + Fecha.* a finales de + Expresión Temporal = as of late + Expresión Temporal, at the end of + Expresión Temporal, at the close of + Expresión Temporal, by the close of + Expresión Temporal.* a finales de + Fecha = in late + Fecha.* a finales de los + Década = late + Década, the.* a finales del + Siglo = late + Siglo, late period of + Siglo.* aguantar hasta el final = stick it out.* al final = in the end, eventually, in the final count, terminally, ultimately, at the end of the day.* al final (de) = at the end (of).* al final de cuentas = when all is said and done.* al final del día = at the close of the day.* al final de su mandato = lame duck.* al final resultó que = in the event.* al principio y al final = both ends.* al principio y al final de = at each end of.* balance final, el = bottom line, the.* cuartos de final = quarter-finals.* de final de año = end-year.* de finales del siglo XIX y principios del XX = turn-of-the-century.* el final de = the close of.* el final de los problemas = the light at the end of the tunnel.* empezar por el final = work back from.* estrategia final = endgame.* fase final = endgame.* final apoteósico = grandstand finish.* final de la jornada laboral = close of business.* final del plazo = closing date, deadline, dateline.* final feliz = happy ending, happy end.* final, la = final, the.* hacia finales del + Siglo = later + Siglo, the.* hasta el final = until the end, until the bitter end.* hasta el final de los tiempos = till the end of time.* incluir al final = append.* llegar a final de mes = make + ends meet.* llegar al final de = come to + the end of, get through.* llegar al final de su vida útil = come to + the end of + Posesivo + useful life, reach + the end of + Posesivo + useful life.* llevar Algo hasta el final = carry + Nombre + to the end.* luchar hasta el final = battle + it out, fight until + the end.* marca de final de campo = delimiter.* marcar el final = mark + the end.* marcar + Posesivo + final = mark + Posesivo + end.* nota al final = endnote.* nota al final del texto = endnote.* para finales de = by the end of.* para finales de + Expresión Temporal = by the close of + Expresión Temporal.* poner punto y final a = sound + the death knell for.* puede que al final sea para bien = be a blessing in disguise.* salir bien al final = turn out + right in the end.* significar el final de = mean + the end of.* toque final, el = finishing touch, the.final22 = concluding, eventual, final, terminal, ultimate, finished, wrap-up.Ex: Therefore, during the concluding phase of the revision project, the representatives of ALA units and other organizations will function as a single group.
Ex: If a concept is recognized in the subject analysis of a document, it will form part of the eventual index description of that document.Ex: The final index will mirror current terminology.Ex: Numbers may be grouped in columns according to their terminal digit.Ex: Abstracting and indexing data are a vital component in the communication link between the originator of information and its ultimate consumer.Ex: For storytelling and reading aloud are performance arts: They involve a script (even when the words are improvised on the spot), an interpreter (the teller or reader), and an audience, and as in all performances, the audience plays a part in molding the finished work.Ex: The workshop itself will serve as the wrap-up event for a project that has spent the last two years seeking to improve access to environmental information in the Balkan region.* como fecha final = at the very latest.* cuestionario final = exit survey.* día del Juicio Final = Judgement Day.* el día del Juicio Final = the Day of Judgement.* El Juicio Final = The Last Judgement.* escena final = closing scene.* espacio en blanco final = trailing blank.* examen final = final, final exam.* frase graciosa final = punchline [punch line].* índice final = back-of-the-book index, back-of-book index.* informe final = final report.* juicio final = doom.* poner el colofón final = bookend.* poner punto final a = bring + an end to, bring to + an end, close + the book on.* poner punto y final a = put + a stop to.* producto final = end product, finished product, final product.* producto final, el = finished work, the.* prueba final = final.* resultado final = end result.* sondeo final = exit survey.* sprint final = last-minute rush.* usuario final = end user [end-user/enduser], ultimate consumer, ultimate reader.* ver la luz al final del túnel = see + the light at the end of the tunnel.la final= final, theEx: Tony was disappointed the last time he was in the finals, and he's determined to leave everything on the dance floor this time.
* * *‹decisión› final; ‹objetivo› ultimateendme quedé hasta el final I stayed to the enda finales de junio at the end of Juneal final de la película ella muere she dies at the end of the movieno me gustó nada el final I didn't like the ending at alltiene un final feliz it has a happy endingestán al final de la lista they're at the bottom of the listvivo al final de la calle I live at the end of the streetal final del partido at the end of the gameal final tendrá que decidirse he'll have to make his mind up in the endsiempre protestando pero al final nunca hace nada he spends his whole time complaining but he never actually does anything( Dep)1 (en fútbol, tenis etc) finalla final de copa the cup finalpasar a la final to go through to o make it to the final* * *
final adjetivo ‹ decisión› final;
‹ objetivo› ultimate
■ sustantivo masculino
end;
un final feliz a happy ending;
al final de la lista at the bottom of the list;
al final tendrá que decidirse he'll have to make his mind up in the end o eventually
■ sustantivo femenino (Dep)
pasar a la final to go through to o make it to the finalb)
final
I adjetivo final
la decisión final, the final decision
II sustantivo masculino end
a finales de, at the end of
al final, in the end: nos apetecía mucho, pero al final no fuimos, we really felt like doing it, but in the end we didn't go
final de trayecto, terminus
final feliz, happy ending
III f Dep final
' final' also found in these entries:
Spanish:
A
- actual
- avenirse
- cepillarse
- cierre
- cola
- coletilla
- cuarta
- cuarto
- decorado
- disolución
- disputarse
- echarse
- emitir
- fin
- gato
- guinda
- hasta
- hermosa
- hermoso
- incidir
- infarto
- inicial
- judicatura
- juicio
- machacar
- octava
- octavo
- paciencia
- política
- recta
- remate
- retocar
- retoque
- sacacorchos
- servidor
- servidora
- sprint
- total
- traca
- última
- último
- animar
- clasificación
- clasificar
- concho
- conseguir
- contar
- decir
- ensayo
English:
actual
- aggregate
- also
- Armageddon
- back
- best
- bitter
- bottom
- bottom line
- bring round
- close
- doomsday
- end
- ending
- evade
- eventual
- fast forward
- final
- finale
- follow through
- from
- grand finale
- hear of
- in
- last
- late
- light
- listen
- out of
- outsmart
- outtake
- quarter-final
- reckoning
- right
- see
- sit through
- soon
- stage
- still
- straight
- tack on
- tag on
- tail end
- to
- track down
- truth
- turn
- ultimate
- ultimately
- way
* * *♦ adj1. [último] final, end;sus palabras finales fueron muy aplaudidas her closing words were loudly applauded;punto final end point2. Gram final♦ nm1. [terminación] end;el final del libro es sorprendente the book has a surprise ending;a finales de at the end of;al final [en conclusión] in the end;la cocina está al final del pasillo the kitchen is at the end of the corridor;responderé preguntas al final de la charla I will answer questions at the end of the talk;al final siempre tengo que ayudarles I always have to help them in the end;ya verás como al final acepta she'll agree in the end, you'll seefinal feliz happy ending2. [examen] final (exam)♦ nffinal;cuartos de final quarter finalsfinal de consolación 3rd/4th place play-off;final de la copa cup final;final a cuatro [en baloncesto] final four* * *1 f & adj final2 m end;al final in the end;a finales de mayo at the end of May* * *final adj: final, ultimate♦ finalmente advfinal nm1) : end, conclusion, finale2) finales nmpl: play-offs* * *final1 adj final / lastfinal2 n1. (fin) end2. (de competición) final3. (de historia) ending -
10 su
adj. poss.1 his, her, her own, his own, its, of theirs, their own, its own.su coche his/her/your/their carsus libros his/her/your/their bookssu hocico its snout2 your, your own, thy.3 their.* * *su► adjetivo1 (de él) his; (de ella) her; (de usted, de ustedes) your; (de ellos, de ellas) their; (de animales, cosas) its; (de uno) one's■ abra su maleta, por favor open your suitcase, please* * *adj.1) his, her, its, their2) your* * *ADJ POSES1) [sing] (=de él) his; (=de ella) her; (=de usted) your; (=de animal, cosa) its; [impersonal] one's2) [pl] (=de ustedes) your; (=de ellos, de ellas) their3) [uso enfático]* * *adjetivo (delante del n)a) ( de él) his; ( de ella) her; (de usted, ustedes) your; (de ellos, ellas) their; (de animal, cosa) itsb) ( uso enfático)* * *= his, its, their, your.Ex. Of particular note is his classic monograph 'Prejudices and Antipathies', published by Scarecrow Press, a critique of LC entry and subject heading practices.Ex. Special thanks to the ISAD Program Planning Committee, in particular its chairperson, for the conceptual organization.Ex. The physical format of manual post-coordinate indexes also restricts their use to sectors in which the librarian or information officer acts as an intermediary between the index and its users.Ex. And there is a basis for your belief: money.----* adelantado a su tiempo = ahead of + Posesivo + time(s).* aguas + volver a su cauce = dust + settle.* aprender a su propio ritmo = learn at + Posesivo + own pace.* a su debido tiempo = in due course, timely, in due time.* a su propio ritmo = at an individual pace.* a su tiempo = in a timely fashion, in due course.* a su vez = Verbo + further, in turn.* atribuir su origen a = trace to, trace back to.* colocar en su lugar = drop into + place.* considerar en su justa medida = see + in proportion.* con sus propias palabras = in + Posesivo + own words.* criticar a Alguien a sus espaldas = cut + Nombre + up + behind + Posesivo + back.* dar su conformidad a = assent to.* dejar a su aire = leave to + Reflexivo.* dejar su impronta en = set + Posesivo + stamp on.* demostrar su valía = prove + its worth, realise + its full potential.* desde su época = since + Posesivo + day.* desde su origen = from + its/their + inception, since + its/their + inception.* desde sus comienzos = from + its/their + inception, from + its/their + beginnings, since + its/their + beginnings, since + its/their + inception.* de su época = of + Posesivo + time.* dicho sea a su favor = to + Posesivo + credit.* directorio accesible por su contenido (cafs) = content-addressable file store (cafs).* distribución de una materia en su índice = subject scatter.* el todo es más grande que la suma de sus partes = the whole is greater than the sum of its parts.* encontrar su propio modo de actuar = find + Posesivo + own way.* encontrar su sitio = find + a home.* en su base = at its core.* en su conjunto = overall, together, collective, put together.* en su debido momento = in due time.* en su defecto = failing that/these.* en su día = in its day.* en su eje = at its core.* en su esencia = in substance.* en su estricto sentido = strictly speaking.* en su haber = on the credit side.* en su infancia = in + Posesivo + infancy.* en su interior = between its covers.* en su lugar = instead, in + Posesivo + stead.* en su mayoría = for the most part, mostly, in most respects.* en su mayor parte = largely, mostly.* en su mejor momento = at + Posesivo + peak.* en su momento = in timely fashion.* en su momento álgido = at + Posesivo + peak.* en su nivel más bajo = at its lowest ebb.* en su parte central = at its core.* en su punto = ripe [riper -comp., ripest -sup.].* en su punto más álgido = at its height.* en su punto más bajo = at its lowest ebb.* en sus años de apogeo = in + Posesivo + heyday.* en sus años de auge = in + Posesivo + heyday.* en sus buenos tiempos = in + Posesivo + heyday.* en su seno = therein.* en sus inicios = in + Posesivo + infancy.* en su sitio = in place.* en sus orígenes = originally.* en su tiempo = formerly.* en su totalidad = as a whole, in + Posesivo + entirety, in full, in toto, in whole, wholesale.* esperar su momento = wait in + the wings.* esperar su oportunidad = wait in + the wings.* estar muy por delante de su tiempo = be years ahead of + Posesivo + time.* forma de la curva estadística en su valor más alto = peak-shape.* formar en su conjunto = weave + to form.* hacer su debut = make + Posesivo + debut.* hacer valer sus derechos = assert + Posesivo + rights.* hay que decir a su favor que = to + Posesivo + credit.* hundirse por su propio peso = sink under + its own weight.* información en su estado primario = raw information.* llegar al final de su vida útil = come to + the end of + Posesivo + useful life, reach + the end of + Posesivo + useful life.* madre que se dedica a sus hijos = practising mother.* mordaz en sus comentarios = sharp of tongue.* para su fácil + Nombre = for ease of + Nombre.* poner en su sitio = put in + place.* por su cuenta y riesgo = at + Posesivo + own risk.* por su naturaleza = by + Posesivo + nature.* por su papel = in its role.* por su propia voluntad = of its own accord.* por su volatilidad = mercurially.* que conserva su encanto natural = unspoilt [unspoiled, -USA].* reducción de una palabra a su raíz = stemming.* reducir una palabra a su raíz = stem.* retomar su camino = get back on + track.* reunión a la que los padres acuden con sus bebés = lapsit.* se cae de su peso que = it goes without saying that.* según sus propias condiciones = in + Posesivo + own terms.* según sus propias palabras = in + Posesivo + own terms.* sentido muy desarrollado de su propio territorio = territoriality.* ser un producto de su tiempo = be a product of + Posesivo + time.* su (de ella) = her.* Sus Majestades = Their Majesties.* sustituir a Alguien en su ausencia = fill in + in + Posesivo + absence.* tener programado su comienzo = be scheduled to start.* tener su apogeo = flourish.* tener su efecto = take + Posesivo + toll (on).* tener su origen en = trace to, trace back to, have + Posesivo + roots in.* tener sus diferencias = have + their differences.* tener sus orígenes = be rooted in.* todo en su conjunto = whole affair, the.* vencer a Alguien en su propio terreno = beat + Nombre + at + Posesivo + own game.* ver las cosas en su conjunto = see + things as a whole.* ver las cosas en su totalidad = see + things as a whole.* volver Algo a su estado anterior = put + Nombre + back on track.* volver a por sus fueros = be back on track, bite back.* volver a su camino = get back on + track.* * *adjetivo (delante del n)a) ( de él) his; ( de ella) her; (de usted, ustedes) your; (de ellos, ellas) their; (de animal, cosa) itsb) ( uso enfático)* * *su (de ella)(adj.) = herEx: Ms. Hinton received her library degree from the University of North Carolina after getting her bachelor's from the Agnes Scott College in Decatur, Georgia.
= his, its, their, your.Ex: Of particular note is his classic monograph 'Prejudices and Antipathies', published by Scarecrow Press, a critique of LC entry and subject heading practices.
Ex: Special thanks to the ISAD Program Planning Committee, in particular its chairperson, for the conceptual organization.Ex: The physical format of manual post-coordinate indexes also restricts their use to sectors in which the librarian or information officer acts as an intermediary between the index and its users.Ex: And there is a basis for your belief: money.* adelantado a su tiempo = ahead of + Posesivo + time(s).* aguas + volver a su cauce = dust + settle.* aprender a su propio ritmo = learn at + Posesivo + own pace.* a su debido tiempo = in due course, timely, in due time.* a su propio ritmo = at an individual pace.* a su tiempo = in a timely fashion, in due course.* a su vez = Verbo + further, in turn.* atribuir su origen a = trace to, trace back to.* colocar en su lugar = drop into + place.* considerar en su justa medida = see + in proportion.* con sus propias palabras = in + Posesivo + own words.* criticar a Alguien a sus espaldas = cut + Nombre + up + behind + Posesivo + back.* dar su conformidad a = assent to.* dejar a su aire = leave to + Reflexivo.* dejar su impronta en = set + Posesivo + stamp on.* demostrar su valía = prove + its worth, realise + its full potential.* desde su época = since + Posesivo + day.* desde su origen = from + its/their + inception, since + its/their + inception.* desde sus comienzos = from + its/their + inception, from + its/their + beginnings, since + its/their + beginnings, since + its/their + inception.* de su época = of + Posesivo + time.* dicho sea a su favor = to + Posesivo + credit.* directorio accesible por su contenido (cafs) = content-addressable file store (cafs).* distribución de una materia en su índice = subject scatter.* el todo es más grande que la suma de sus partes = the whole is greater than the sum of its parts.* encontrar su propio modo de actuar = find + Posesivo + own way.* encontrar su sitio = find + a home.* en su base = at its core.* en su conjunto = overall, together, collective, put together.* en su debido momento = in due time.* en su defecto = failing that/these.* en su día = in its day.* en su eje = at its core.* en su esencia = in substance.* en su estricto sentido = strictly speaking.* en su haber = on the credit side.* en su infancia = in + Posesivo + infancy.* en su interior = between its covers.* en su lugar = instead, in + Posesivo + stead.* en su mayoría = for the most part, mostly, in most respects.* en su mayor parte = largely, mostly.* en su mejor momento = at + Posesivo + peak.* en su momento = in timely fashion.* en su momento álgido = at + Posesivo + peak.* en su nivel más bajo = at its lowest ebb.* en su parte central = at its core.* en su punto = ripe [riper -comp., ripest -sup.].* en su punto más álgido = at its height.* en su punto más bajo = at its lowest ebb.* en sus años de apogeo = in + Posesivo + heyday.* en sus años de auge = in + Posesivo + heyday.* en sus buenos tiempos = in + Posesivo + heyday.* en su seno = therein.* en sus inicios = in + Posesivo + infancy.* en su sitio = in place.* en sus orígenes = originally.* en su tiempo = formerly.* en su totalidad = as a whole, in + Posesivo + entirety, in full, in toto, in whole, wholesale.* esperar su momento = wait in + the wings.* esperar su oportunidad = wait in + the wings.* estar muy por delante de su tiempo = be years ahead of + Posesivo + time.* forma de la curva estadística en su valor más alto = peak-shape.* formar en su conjunto = weave + to form.* hacer su debut = make + Posesivo + debut.* hacer valer sus derechos = assert + Posesivo + rights.* hay que decir a su favor que = to + Posesivo + credit.* hundirse por su propio peso = sink under + its own weight.* información en su estado primario = raw information.* llegar al final de su vida útil = come to + the end of + Posesivo + useful life, reach + the end of + Posesivo + useful life.* madre que se dedica a sus hijos = practising mother.* mordaz en sus comentarios = sharp of tongue.* para su fácil + Nombre = for ease of + Nombre.* poner en su sitio = put in + place.* por su cuenta y riesgo = at + Posesivo + own risk.* por su naturaleza = by + Posesivo + nature.* por su papel = in its role.* por su propia voluntad = of its own accord.* por su volatilidad = mercurially.* que conserva su encanto natural = unspoilt [unspoiled, -USA].* reducción de una palabra a su raíz = stemming.* reducir una palabra a su raíz = stem.* retomar su camino = get back on + track.* reunión a la que los padres acuden con sus bebés = lapsit.* se cae de su peso que = it goes without saying that.* según sus propias condiciones = in + Posesivo + own terms.* según sus propias palabras = in + Posesivo + own terms.* sentido muy desarrollado de su propio territorio = territoriality.* ser un producto de su tiempo = be a product of + Posesivo + time.* su (de ella) = her.* Sus Majestades = Their Majesties.* sustituir a Alguien en su ausencia = fill in + in + Posesivo + absence.* tener programado su comienzo = be scheduled to start.* tener su apogeo = flourish.* tener su efecto = take + Posesivo + toll (on).* tener su origen en = trace to, trace back to, have + Posesivo + roots in.* tener sus diferencias = have + their differences.* tener sus orígenes = be rooted in.* todo en su conjunto = whole affair, the.* vencer a Alguien en su propio terreno = beat + Nombre + at + Posesivo + own game.* ver las cosas en su conjunto = see + things as a whole.* ver las cosas en su totalidad = see + things as a whole.* volver Algo a su estado anterior = put + Nombre + back on track.* volver a por sus fueros = be back on track, bite back.* volver a su camino = get back on + track.* * *su1 (de él) his; (de ella) her; (de usted, ustedes) your; (de ellos, ellas) their; (de un animal, una cosa) itscuando uno ha perdido su última esperanza when one's last hope is gone2(uso enfático): estas botas ya tienen sus años these boots have lasted a good many yearsdebe pesar sus buenos 90 kilos he must weigh a good 90 kilos* * *
su adjetivo ( delante del n) ( de él) his;
( de ella) her;
(de usted, ustedes) your;
(de ellos, ellas) their;
(de animal, cosa) its
su adj pos
1 (de él) his: vino con su hija, he came with his daughter
(de ella) her: sus amigos son italianos, her friends are Italians
(de ellos, de ellas) their: perdieron su coche, they lost their car
(de cosa, animal) its: su cola es naranja, its tail is orange
(de varios animales) sus cachorros son moteados, their cubs are spotted
(de usted, ustedes) your: su cena está lista, your dinner is ready
sus entradas, por favor, your tickets, please
2 fam (más o menos) cuesta sus (buenos) dos millones, it costs about two million
'su' also found in these entries:
Spanish:
A
- abandonar
- abandonada
- abandonado
- abandonarse
- abarcar
- abdicar
- ablandar
- abogada
- abogado
- abominable
- abrazarse
- abuhardillada
- abuhardillado
- abusar
- acabar
- academicismo
- acallar
- acanallar
- acentuar
- acerba
- acerbo
- achantar
- aciaga
- aciago
- aclararse
- acoger
- acometer
- acostumbrar
- acto
- actuación
- acusar
- adolecer
- afán
- afectar
- agradecer
- agrado
- agriar
- aguijonear
- aire
- ajena
- ajeno
- alcanzar
- alejarse
- álgida
- álgido
- algo
- alma
- alteza
- altura
English:
aback
- abroad
- abrupt
- absence
- abuse
- acclaim
- accompany
- accomplished
- account
- aching
- acknowledgement
- admire
- advantage
- affirm
- afford
- after
- against
- ageing
- aggravate
- album
- alienate
- allege
- aloud
- ambit
- amok
- amount to
- amusing
- analyst
- anniversary
- announcement
- annul
- anticipate
- apathetic
- apologetic
- applaud
- applicant
- apron
- Arabian
- archives
- argue
- around
- aside
- ask back
- assignment
- astonishment
- astray
- attachment
- attest
- attraction
- auction
* * *su adj posesivo[de él] his; [de ella] her; [de cosa, animal] its; [de uno] one's; [de ellos, ellas] their; [de usted, ustedes] your;su libro his/her/your/their book;sus libros his/her/your/their books;su hocico its snout;Famdebe de tener sus buenos millones en el banco she must have a good few million in the bank* * *su, susadj pos: de él his; de ella her; de cosa its; de usted, ustedes your; de ellos their; de uno his, Brone’s* * *su adj1) : his, her, its, their, one'ssu libro: her booksus consecuencias: its consequencestómese su medicina, señor: take your medicine, sir* * *su adj1. (de él) his2. (de ella) her3. (de un animal, cosa) its4. (de ellos) their5. (de usted) yourabra su maleta, por favor open your suitcase, please -
11 Programm
Programm n 1. COMP program; 2. GEN plan, schedule (Zeitplan); 3. MEDIA (AE) program, (BE) programme (Sendung); 4. MGT agenda, plan, (AE) program, (BE) programme, timetable (Sitzung) • ein Programm durchführen WIWI, PERS manage a programme, administer a programme, administer a scheme, run a programme, run a scheme • ein volles Programm haben GEN work to a very tight schedule* * *n 1. < Comp> program; 2. < Geschäft> Zeitplan plan, schedule; 3. < Medien> Sendung program (AE), programme (BE) ; 4. < Mgmnt> Sitzung agenda, plan, program (AE), programme (BE), timetable* * *Programm
program(me), plan, (Fernsehen) program(me), channel, (Unternehmen) product line;
• auf Konsumbeschränkung abgestelltes Programm austerity program(me);
• in allen Einzelheiten ausgearbeitetes Programm (Computer) package;
• von verschiedenen Fernsehanstalten gemeinsam ausgestrahltes Programm television linkup;
• beliebtes Programm (Fernsehen) high-rated program(me);
• beschäftigungsförderndes Programm employment program(me);
• finanzpolitisches Programm financial program(me);
• konjunkturpolitisches Programm [anti]cyclical program(me);
• konzerneigenes Programm captive program(me);
• kopflastiges Programm head-start program(me);
• langfristiges Programm long-term program(me);
• von Menschen lesbares Programm (Computer) source language;
• parteipolitisches Programm party platform;
• politisches Programm policy lines;
• steuerpolitisches Programm fiscal policy (tax) program(me);
• umfassendes Programm comprehensive program(me);
• ganze Skala umfassendes Programm full-scale program(me);
• wirklichkeitsnahes Programm bread-and-butter program(me);
• zonales Programm zonal program(me);
• Programm für die Aufhebung einschränkender Bestimmungen deregulation plan;
• Programm zur Bekämpfung der Inflation anti-inflation program(me);
• Programm für die Beschaffung billiger Mietwohnungen (von Sozialwohnungen) low-cost housing program(me);
• Programm zur Energieeinsparung energy-saving program(me);
• Programm für Forschung und Entwicklung research and development program(me);
• Programm mit zwei Hauptfilmen double feature program(me);
• Programm für technische Hilfe an Entwicklungsländer Expanded Program(me) of Technical Assistance;
• Programm zur Leistungsbeurteilung appraisal program(me);
• Programm zur Schaffung von Arbeitsplätzen job placement program (US);
• Programm für Schulung ungelernter Arbeiter manpower training program (US);
• Programm der Sicherheitsnormen für radioaktiven Abfall (Vereinte Nationen) Radioactive Waste Safety Standards Program;
• Programm staatsverbürgter Studentendarlehen Federal Insurance Loan Program (US);
• Programm zur Umsiedlung von Industriearbeitern Resettlement Transfer Scheme (Br.);
• umfassendes Programm zusätzlicher Vergünstigungen overall compensation program(me);
• Programm zur Weiterbildung von Führungskräften executive development program(me);
• Programm ankündigen to bill;
• Programm aufstellen to formulate a program(me);
• Programm für die breiten Massen ausstrahlen (Fernsehprogramm) to cater for the masses;
• sich in reguläre Programme einnisten (Computervirus) to creep into regular program(me)s;
• codiertes Programm herstellen (Computer) to code; Programm
• kaufen to buy a program(me);
• Programm kürzen to pare a program(me);
• mit einem breiteren Programm vor die Öffentlichkeit treten to speak from a broader national platform;
• scharfe Einsparungsmaßnahmen eines Programms verhindern to spare a program(me) from meat-axe cuts;
• ins Programm eingestellt (eingestreut) werden to be thrown [in]to the program(me);
• Programm zusammenstellen to arrange a program(me);
• Programmablauf (Computer) routine;
• Programmablaufplan program(me) flow;
• Programmabsturz (Computer) program(me) crash;
• Programmagentur (Rundfunk) agency;
• Programmänderung change in the program(me);
• verfügbares Programmangebot (Fernsehen) range of program(me)s available;
• Programm ankündigung, Programmansage program(me) (broadcast) announcement;
• Programmauflockerung dissemination of program(me)s;
• Programmaufzeichnungsprotokoll journal;
• Programmausgabe (Computer) information output;
• Programm- und Haushaltsausschuss (Vereinte Nationen) Program and Budget Committee;
• Programmauswahl (Fernsehen) television viewing;
• Programmauswertung, evaluierung program(me) evaluation;
• Programmberichtigung (Lochkarten) debugging (US);
• Programmbibliothek (Computer) library [of program(me)s];
• Programmcode function code;
• Programmdirektor (Rundfunk, Film) [program(me)] director;
• Programmdurchführung program(me) management;
• Programmdurchlauf (Computer) [machine] run;
• Programmeinblendung fading-in, blurb;
• Programmeingabe (Computer) information input;
• Programmeinheit program(me) unit;
• Programmfehler (Datenverarbeitung) program(me) bug. -
12 Werbeaktiva
Werbeaktiva
advertising assets;
• Werbeangebot promotional offer;
• bezahlte Werbeankündigung (Rundfunk) paid announcement;
• Werbeansprache advertising approach;
• Werbeansprache auf dem Wege über das Kind kid appeal;
• Werbeanspruch claim;
• Werbeanstrengung advertising (propaganda) effort;
• große Werbeanstrengung publicity push;
• Werbeanteil advertising share;
• Werbeantwort return, postal (Br.) (mail, US) advertising;
• Werbeantwortdienst business-reply service;
• Werbeantwortkarte business-reply card;
• Werbeanzeige advertisement, ad (US), notification;
• Werbeappell advertising appeal;
• Werbearbeit advertising activities, publicity work;
• Werbeargument advertising angle (point);
• Werbeargument im Text copy point;
• Werbeartikel publicity (promotion, US) article, advertised product;
• Werbeatelier commercial (art) studio;
• Werbeaufschrift advertising label;
• Werbeauftrag advertisement (publicity) order;
• Werbeaufwand publicity (promotional, US) expenses, advertising investment (expenditure);
• Werbeaufwand pro Minute (Fernsehen) cost of time;
• 80% seines Werbeaufwands im Fernsehsektor einsetzen to allocate 80% of its ad budget to television (US);
• Werbeaufwandträger ad spender;
• Werbeausgaben advertising expenditure (costs), publicity expenses;
• Werbeauslage display, advertising layout (US);
• Werbeaussage advertising (sales) message, story, (unbezahlte) plug;
• vergleichende Werbeaussage comparative story;
• Werbeausstellung advertising exhibition;
• Werbeauswüchse advertising extravagance;
• Werbebauten display (publicity) kiosks;
• Werbebehauptung claim;
• Werbebeigabe dealer help;
• Werbebeilage advertising supplement, stuffer (US);
• Werbebeispiel example of advertising;
• Werbebeitrag advertising contribution;
• freiberuflicher Werbeberater advertising consultant;
• fachmännische Werbeberatung expert advertising advice;
• Werbebereich advertising area;
• Werbeberuf advertising profession;
• Werbebestimmungen advertising regulations;
• Werbebotschaft advertising (sales) message, story;
• unbezahlte Werbebotschaft plug (US sl.);
• Werbebräuche advertising practices;
• Werbebrief sales (advertising) letter;
• nachfassender Werbebrief follow-up letter;
• Werbebroschüre [publicity] leaflet, brochure;
• kleine Werbebroschüre booklet;
• Werbebüro advertising agency (contractors), publicity bureau (office), (für Arbeitskräfte) recruiting office;
• Werbechef advertising (promotion, US) manager;
• Werbedienst advertising service;
• Werbedirektor advertising (publicity) director (manager);
• Werbedrucksache advertising matter, broadsheet, broadside. -
13 publicité
publicité [pyblisite]feminine nouna. ( = méthode, profession) advertising• faire de la publicité pour qch (Business) to advertise sth ; ( = inciter à acheter) to plug sth (inf)• son livre a été lancé à grand renfort de publicité his book was launched amid a blaze of publicityb. ( = annonce) advertisement ; (Cinema, TV) commercialc. ( = révélations) publicity* * *pyblisite1) (activité, profession) advertising2) ( annonce) advertisement, advert GB, ad (colloq)3) ( diffusion) publicityfaire une mauvaise publicité à quelqu'un/quelque chose — to give somebody/something a bad press
•Phrasal Verbs:* * *pyblisite nf1) (= secteur) advertisingMuriel travaille dans la publicité. — Muriel works in advertising.
2) (= annonce) advertisement, advert Grande-Bretagne adIl y a trop de publicités dans ce journal. — There are too many advertisements in this newspaper.
3) (= battage) publicityfaire de la publicité pour qch [produit, entreprise] — to advertise sth, [événement, concert] to publicize sth
* * *publicité nf1 (activité, profession) advertising; il travaille dans la publicité he's in advertising; faire de la publicité pour un produit to advertise a product; service (de) publicité advertising department; coup de publicité publicity stunt; c'était un beau coup de publicité it was good publicity;2 ( annonce) Presse advertisement, advert GB, ad; Cin, Radio, TV commercial, advertisement, advert GB, ad; passer une publicité à la télévision/radio to run an advert GB ou ad on television/the radio;3 ( diffusion) publicity; donner or faire de la publicité à qn/qch to give sb/sth publicity; faire une mauvaise publicité à qn/qch to give sb/sth a bad press.publicité comparative comparative advertising; publicité des débats open debate; publicité directe direct mail advertising; publicité institutionnelle corporate advertising; publicité sur les lieux de vente, PLV point-of-sale advertising; publicité mensongère misleading advertising; publicité des prix publishing of prices; publicité rédactionnelle advertising feature GB, reading notice US.[pyblisite] nom féminin1. [action commerciale, profession] advertisingpublicité audiovisuelle/par affichage audiovisual/poster advertising2. [annonce commerciale] advertisement[pour une association] publicity3. [caractère public] public nature4. DROIT [en droit civil] public announcement -
14 advertisement
Mktga public announcement by a company in a newspaper, on television or radio, or over the Internet, intended to attract buyers for a product or service -
15 sales conference
Mktga conference at which the members of a sales team are brought together for a review or a significant announcement, such as a product launch. Sales conferences are also useful for making sure that sales representatives are fully aware of company policies, products, and support: without these, time spent with customers may be unproductive. They also play a key role in motivating sales teams and building team spirit, an important factor for people who spend most of their time working alone. In addition, conferences can be used to reward high achievement. Many organizations run annual incentive and recognition programs for sales employees, and using a national conference as the occasion for the award ceremony can confer real status on the winner and raise the profile of the program among the whole salesforce, encouraging high levels of participation and effort. -
16 Produktabkündigung
fproduct discontinuation announcement
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